Italian cycling clothing Santini has announced that it is now switching to fully compostable bags for all of its “technical” clothing for 2021, using wrappers made by Israeli sustainable packaging specialist TIPA.
Of 1,000 French shoppers polled by Ipsos, 89 per cent believed more food should be packed in compostable packaging instead of plastic. In addition, 65 per cent stated a willingness to pay more for products wrapped in compostable packaging.
More fashion-forward buyers are holding brands accountable for their clothes’ impact on the plane. A growing number of ethical and sustainable luxury brands are offering both high-quality and beautiful pieces. Most luxury businesses are now rethinking their value chain and trying to ensure their product is environmentally and ethically sound.
Results of the survey suggest French consumers consider compostable packaging to be a healthy and environmentally friendly alternative plastic and believe that more food should be packaged in fully compostable packaging. They are already sorting most of their waste and would like to be better informed about how they can do more.
Alors que la loi anti-gaspillage pour une économie circulaire entre dans sa phase finale, que la Commission Européenne doit bientôt adopter des “lignes directrices” sur ce que signifient en pratique les dispositions concernant les plastiques à usage unique, et que les discussions autour de la Convention Citoyenne pour le Climat continuent, les prochaines semaines seront déterminantes pour les secteurs de l’emballage et de la gestion des déchets.
Machinery manufacturer ULMA Packaging and compostable packaging supplier TIPA have partnered with the aim of improving efficiency for running compostable films on advanced packaging machinery. The collaboration will optimise ULMA box motion and flow-wrapping machines to run with compostable films, and seeks to match the performance and machinability of conventional plastic.
“We believe that the packaging market will undergo a complete transformation and switch from plastic packaging to biodegradable or recyclable packaging,” Chanan Schneider, Millennium Food-Tech CEO, said in a press release announcing the funding.
Consumer habits are changing as awareness grows, and demand is increasing for transparent and truly effective sustainability practices in fashion.
“There’s no question that plastic packaging is a vital industry,” says Daphna Nissenbaum, CEO and co-founder of TIPA, an Israeli firm that is leading the field of packaging innovation…TIPA’s breakthrough has been to make compostable, flexible plastics so good that companies and consumers won’t be able to tell the difference. And, if the technology works, nature won’t even notice we’re here.”
“When we launched this challenge we said we were looking for an innovative solution that reduces the environmental impacts associated with single-use plastics,” says LCY Director of Corporate Affairs, Liam McKay, “I am delighted to say that is what we have found in the product provided by TIPA and I am confident that our passengers will love them because the bags are fully compostable without leaving any trace of plastics in the environment – it’s a solution that’s environmentally friendly and gives passengers peace of mind.”
